What is the definition of AI in digital marketing?

Several tools are employed in this digital age to improve the business. People these days are more interested in digital products. Artificial Intelligence and the influencer market are highly connected. People use different tools of Artificial Intelligence in digital marketing.  What is the definition of AI in digital marketing?  Artificial Intelligence in digital marketing uses […]

Navigating the Challenges and Disadvantages of AI in Marketing

The Dark Side of AI Marketing

Artificial intelligence (AI) has developed as a significant tool in different industries, including marketing, in today’s digital age. AI technology offers marketers the opportunities to streamline processes, further foster processes, and improve customer experiences. However, similar to any arising technology, AI in marketing accompanies its own set of challenges and disadvantages. In this blog, we […]